Effective Date: 03/11/2026

1. Purpose

This Privacy Policy (“Policy”) outlines how The Amino Hub collects, uses, stores, discloses, and protects your personal information, including sensitive and health information, in accordance with:

  • Privacy Act 1988 (Cth)
  • Australian Privacy Principles (APPs)
  • My Health Records Act 2012 (Cth)
  • Applicable State and Territory health privacy laws

We are committed to safeguarding your privacy and complying with all relevant legislation.

2. Scope

This Policy applies to all individuals who interact with The Amino Hub, including patients, website visitors, service users, contractors, and employees. It covers all methods of personal information collection, whether electronic, verbal, or written.

3. Definitions

  • Personal Information: Information or an opinion about an identifiable individual, recorded in any form.
  • Sensitive Information: Includes racial or ethnic origin, political opinions, religious beliefs, sexual preferences, criminal records, or professional/trade memberships.
  • Health Information: Information about your health, disability, or use of health services.
  • Website Visitors: Individuals who visit our website but are not current patients or users of our services.

4. What Information We Collect

For Patients
We may collect:

  • Full name, date of birth, gender
  • Contact details (phone, email, address)
  • Medicare or private health insurance details
  • Medical history, health status, referrals, pathology results, prescriptions
  • Payment and billing details
  • Telehealth session records and usage data

For Website Visitors

  • Technical data such as IP address, browser type, device, and usage data
  • Personal data provided via contact forms, newsletter sign-ups, or enquiries

5. How We Collect Information

We collect information through:

  • Direct interactions (consultations, telehealth, phone, email)
  • Online forms (booking, enquiries)
  • Cookies and similar technologies
  • Referrals from healthcare providers or authorised representatives

6. Legal Basis for Collection

We collect personal information:

  • With your consent
  • Where necessary to provide healthcare services
  • To comply with legal obligations
  • For legitimate operational purposes such as service improvement

7. How We Use Your Information

For Patients

We use your information to:

  • Provide healthcare services, including consultations and follow-ups
  • Communicate regarding appointments and treatment plans
  • Process payments and insurance claims
  • Meet legal and regulatory requirements
  • Improve our services and platform
  • Send service updates and communications (you may opt out at any time)

We do not use sensitive health information for marketing without your explicit consent.

For Website Visitors

We use your information to:

  • Respond to enquiries
  • Improve website performance and user experience
  • Maintain website functionality and security

8. Disclosure of Information

We do not sell or rent your personal information. We may disclose it to:

  • Healthcare providers involved in your care
  • Service providers (IT, payment processing) under confidentiality obligations
  • Regulatory authorities or where required by law

Overseas Disclosure
Some technology providers we use operate internationally. Website analytics and advertising information handled by Google and Meta may be transmitted to, stored or processed outside Australia, including in the United States and other countries where those providers operate. The countries involved depend on the provider and service. This does not mean that we send clinical records to advertising platforms.

Before disclosing personal information overseas, we will take the steps required by applicable Australian privacy law. Accepting optional cookies does not waive your privacy rights. You can contact us at info@theaminohub.com.au for further information about overseas recipients.

Where overseas disclosure occurs:

  • Disclosure will only occur where permitted by law
  • We will ensure appropriate safeguards are in place
  • We will inform you where practicable

9. Data Security Measures

We implement appropriate safeguards including:

  • Encryption (SSL)
  • Restricted access controls
  • Secure server storage
  • Regular security audits
  • Multi-factor authentication (MFA)
  • Staff confidentiality obligations

10. Cookies and Tracking Technologies

We use cookies and similar technologies for essential website functions, website analytics and, where enabled with your permission, advertising measurement. Optional statistics and marketing categories are off by default in our consent banner. Essential functions remain available if you reject optional cookies.

Google services
We use Google Analytics and Google Ads tags to understand website use and measure advertising performance. Depending on the service, its configuration and your consent choices, technical information may include IP address, browser and device information, cookie identifiers, page URLs, referring-page information and event timestamps.

Meta Pixel tracking
From 3 November 2026, our Meta Pixel is enabled subject to your marketing-cookie choices. Its configuration is limited to a homepage PageView event after you expressly allow marketing cookies. That event is intended to measure homepage visits, not completed enquiries or consultations. Meta may receive the homepage URL, event time, IP address, browser and device information, cookie identifiers and permitted referring-page information. Meta may associate this information with information it already holds, including a Facebook or Instagram account.

The Pixel configuration excludes the health questionnaire, patient portal and condition-specific pages. It does not include questionnaire answers, medical history, symptoms, medications, prescriptions or clinical records. Marketing-cookie consent is not consent to disclose those health details to Meta. We will review the scope and update this notice before adding other Meta events or tracking locations.

Third-party processing
Google and Meta handle information they receive under their own terms and privacy policies, including their retention and account controls. Their handling is not governed solely by our own retention periods. See Google’s Privacy Policy and Meta’s Privacy Policy. Overseas processing is explained in section 8.

Types include:

  • Essential cookies
  • Performance and analytics cookies
  • Functionality cookies
  • Third-party cookies

Your cookie choices
Use Accept all, Reject optional or Manage preferences in our consent banner. You can reopen Manage consent to change or withdraw your statistics and marketing choices at any time. Closing the banner or continuing to browse does not constitute permission for optional tracking.

Withdrawing consent is intended to stop future optional tracking; it does not automatically delete information already received by a third party. You can also use your browser’s cookie controls and the providers’ privacy and advertising controls. Blocking essential cookies through your browser may affect functions such as login. For questions or privacy requests, contact info@theaminohub.com.au.

11. Data Retention

We retain information only as long as necessary and in accordance with legal obligations.
Health Records

  • Adults: minimum 7 years
  • Children: until age 25 or 7 years after last record

Website Data
Retained for up to 2 years unless required longer
Other Records
Typically retained for 5–7 years

We securely delete or de-identify data when no longer required.

12. Your Rights

You have the right to:

  • Access your information
  • Request corrections
  • Request deletion where applicable
  • Withdraw consent
  • Opt out of marketing communications

Requests can be made via email:

info@theaminohub.com.au

We aim to respond within 30 days.

13. Data Breach Notification

We comply with the Notifiable Data Breaches (NDB) scheme.

In case of a breach, we will:

  • Assess and contain the incident
  • Notify affected individuals
  • Notify the OAIC where required
  • Take corrective actions

14. Changes to This Policy

We may update this Policy from time to time. Changes take effect from the published Effective Date.

15. Complaints and Enquiries

For any privacy concerns or complaints, please contact:

The Amino Hub

Email: info@theaminohub.com.au

We will:

  • Acknowledge your complaint
  • Investigate the issue
  • Provide a written response

If unresolved, you may contact:

Office of the Australian Information Commissioner (OAIC)

Website: www.oaic.gov.au

Phone: 1300 363 992

Mail: GPO Box 5218, Sydney NSW 2001